FormulationLab

FormulationLab

AI-Assisted Formulas.

AI-Assisted Formulas.

Bring your beverage or supplement idea to life.

Built by founders for founders, FormulationLab.ai turns your product idea into a strategic formula brief with ingredient insights, flavor direction, and manufacturing guidance. No expensive consultants or R&D delays.


Bring your beverage or supplement idea to life.

Built by founders for founders, FormulationLab.ai turns your product idea into a strategic formula brief with ingredient insights, flavor direction, and manufacturing guidance. No expensive consultants or R&D delays.

Superfast intake.

Complete a dynamic intake form that helps clarify vision fast.

AI meets expertise.

Formulations optimized by proprietary models and supplement specialists.

Manufacture-ready.

Professional specs delivered, ready for manufacturers, partners, and investors.

Step 1: Share Your Vision

Step 1: Share Your Vision

Step 1: Share Your Vision

Complete our detailed intake form built to extract the nuance behind your goals, claims, and flavor profile.

Complete our detailed intake form built to extract the nuance behind your goals, claims, and flavor profile.

Step 2: Complete Payment

Step 2: Complete Payment

Step 2: Complete Payment

You will be sent a payment link after we review the intake form and confirm we are able to complete the brief with the information provided.

You will be sent a payment link after we review the intake form and confirm we are able to complete the brief with the information provided.

Step 3: We Build The Formula

Step 3: We Build The Formula

Step 3: We Build The Formula

Using proprietary AI workflows and formulation expertise, we deliver a tailored spec that’s ready for co-manufacturers and investors. We email you the formula brief in 3-5 business days after it is reviewed by our experts.

Using proprietary AI workflows and formulation expertise, we deliver a tailored spec that’s ready for co-manufacturers and investors. We email you the formula brief in 3-5 business days after it is reviewed by our experts.

What’s Included in Your Formula Brief

What’s Included in
Your Formula Brief

Ingredient recommendations tailored to your concept, with suggested dosages for functional efficacy and expert flavor/sensory notes. Claim support is included (where appropriate), plus a recommendation for manufacturer type suited to your needs.

You’ll also receive packaging and shelf-life considerations, a clear MOQ (minimum order quantity) strategy, investor/manufacturer-ready output, and everything delivered in just 3–5 business days.

All streamlined into one brief, designed for maximum clarity and fast traction.

Founding Member Pricing

Founding Member Pricing
$499 (normally $999). Early adopter rate.

Founding Member Pricing

$499 (normally $999). Early adopter rate.

$499 (normally $999). Early adopter rate.

Formula Brief

$499

1 full formulation brief

Production-ready output

3–5 day delivery


*Payment link sent after intake form received*

Start Your Formula Now

Coming Soon

Scale-Up Brief: Advanced support

Cost modeling & optimization

Enterprise options

Coming Soon!

Who This Is For

Pre-revenue founders, growing brands prepping to scale, consultants and micro-manufacturers, and teams who need pitch-ready spec sheets

If you’re early-stage and want to move fast, clarify your concept, and create manufacturing/investor-ready documentation, FormulationLab.ai is built for you.

Why Founders Love It

Testimonials

Testimonials

Real stories, real outcomes.

Real stories, real outcomes.

“We got our formula, flavor guidance, and manufacturer direction in under a week.”

Dylan M.

Startup Founder

“This helped us secure retail conversations without a full R&D team.”

Maya S.

Brand Owner

“More clarity in 3 days than we got in 3 months trying to DIY it.”

Jess Y.

Founder, Health Startup

What This Is Not

This is not a finished formulation with lab samples or physical prototypes, nor do you receive a ready-to-manufacture formula file with stability data or third-party validation.

Instead, you get a high-impact brief designed for speed and clarity. It’s cost-effective, clear, and momentum-focused, saving you thousands compared to traditional R&D.

You’ll need to run lab trials or flavor testing for scale-up, work with manufacturers for pilot runs, and ensure claims/label compliance but you’ll know exactly what you’re building and what to do next. We will also provide you with 1-2 CMOs in our network that could be a good fit for your product.

Each Formula Brief includes up to 5 rounds of reasonable revisions within 90 days of delivery.

This ensures you get exactly what you need while allowing us to keep momentum and move your idea closer to launch.

Typical revision examples include:
• Swapping an ingredient for taste or cost reasons
• Adjusting dosage or flavor direction
• Updating packaging format (e.g. moving from powder to capsule)
• Adding co-manufacturer context or refining scalability notes

If you need more support beyond 5 revisions, we’ll recommend the best next tier or a custom solution.

START YOUR BRIEF NOW!

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